May 20, 2009 (Montreal, QC) – The National Snow Industries Association (NSIA) is pleased to announce the New NSIA Snow Show, One Show, Two Destinations. The 2010 NSIA Snow Show will run from Sunday, January 17th to Thursday, January 21st. This year, the Snow Show kicks off at the Fairmont Convention Centre in Montreal on Sunday, January 17th and closes on Tuesday, January 19th at 3:00 p.m. The focus of the Snow Show City will be on soft goods; though, all Snow Sports categories will have the option of being present.

On Tuesday, January 19th at 9:00 a.m. the Snow Show Mountain opens at Mont Tremblant with an indoor and outdoor component running concurrently and closing on the 21st at 4:00 p.m. The Mountain portion will exclusively present hard goods equipment and accessories.

The NSIA made the decision to move the Snow Show earlier to better meet the needs of the Snow Sports Industries present buy/sell cycle. And, the new location(s) were selected to create a unique boutique environment to attract the Canadian Snow Sports buyers and sellers.

As further plans are finalized for the NSIA’s 2010 Snow Show, One Show, Two Destinations plans will be announced to the trade. For more information visit www.nsia.ca