October 28, 2011 – The Finnish Nordic Sports brand ONE WAY has signed a contract today with new rising star on the Swedish cross country team, Daniel Rickardsson. Rickardsson has been one of the most successful racers during the last season with a World Cup victory in Drammen and World Cup podium places in Ottepää and Ruka.

Rickardsson was part of Swedish team relay during the World Championships in Oslo last season.

“I tested the ONE WAY Diamond Premio 10Max and was surprised about the stiffness of the new pole, especially for me as a tall skier and strong in double pulling. It is a unique combination between stiffness and lightweight in carbon shaft technology,” said Rickardsson.

For more information visit www.onewaysport.com