Tag Archive | "sponsor"

Viessmann Named Overall Presenting Sponsor for FIS Nordic Disciplines

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October 18, 2012 (Oberhofen, Germany) – The International Ski Federation (FIS) and Viessmann, a long-time supporter of winter sports, are pleased to announce a great expansion and continuation of their partnership in support of Nordic Skiing. Viessmann, one of the leading international manufacturers of heating systems, will become the Presenting Sponsor of all the FIS Nordic disciplines from the upcoming 2012/2013 season onwards.

As Presenting Sponsor, Viessmann will be partnering with the FIS World Cup series in Cross-Country Skiing, ladies’ and men’s Ski Jumping, and Nordic Combined. In addition, Viessmann has sealed its commitment to the FIS Nordic disciplines by entering into a multi-year relationship as Presenting Sponsor of the FIS Nordic World Ski Championships, including the 2013, 2015 and 2017 editions in Val di Fiemme (ITA), Falun (SWE) and Lahti (FIN), respectively. The six-year extension of Viessmann’s dedication builds on nearly two decades of winter sports sponsoring and is well aligned with the company’s brand values of innovation, top quality, efficiency, sustainability and reliability.

“FIS is highly pleased to build on the partnership with Viessmann during the next six years,” commented FIS President Gian Franco Kasper. “Our organization puts great value on nurturing long-term relationships with partners and finding creative solutions to grow the sport. We are looking forward to joining forces with Viessmann to seek new, innovative ways to engage Nordic Skiing fans.”

Since the 1993/94 season, Viessmann has been known for its commitment to winter sports and has formed a strong partnership with several national associations and international sports federations, as well as with different World Cup series. In the 2002/2003 season, the company became a major sponsor of the FIS Ski Jumping World Cup series and two years later, its sponsorship was extended to the FIS Cross-Country World Cup series. With the launch of the ladies’ FIS Ski Jumping World Cup last year, Viessmann added the top level of ladies’ Ski Jumping competitions to its portfolio.

The multi-discipline, multi-year Viessmann engagement came together thanks to the great industry know-how and experience in Nordic Skiing provided by FIS Marketing AG, which is led by Christian Pirzer: “This long-term commitment is a milestone for Nordic Skiing and proof that the structure of FIS Marketing AG is able to develop successful partnerships which are ‘stronger and longer’ than anything else seen in this industry. We shall work hard to deliver the return for Viessmann’s investment and thank them for their trust.”

Recently appointed FIS Marketing AG Nordic Director Jürg Capol will lead the Viessmann sponsorship implementation and bring his extensive experience to the relationship. Jürg Capol served as the FIS Cross-Country Race Director for nine years and led, among other new ideas, the development of the highly successful FIS Tour de Ski multi-stage competition series which Viessmann has also supported from its launch.

Cross Country Canada Partners with the Fairmont Chateau Lake Louise

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July 24, 2012 (Canmore, AB) – CCC is pleased to announce a partnership with the Fairmont Chateau Lake Louise (FCLL) that will see the resort become an official accommodation supplier to CCC and the National Ski Team. As part of the agreement the FCLL is offering a special discounted rate to Cross Country Canada members across the country.

The Fairmont Chateau Lake Louise is proud to offer Cross Country Canada Members 10% off its Best Available Rates throughout the year.

Situated on the shores of Lake Louise in the heart of Banff National Park, The Fairmont Chateau Lake Louise is Canada’s ‘Diamond in the Wilderness’, a beautiful chateau-style resort offering stunning views of the Victoria Glacier. The Fairmont Chateau Lake Louise is located only 2 and a half hours from the Calgary International Airport.

Lake Louise is renowned for reliable snow fall, a long ski season, extensive trail network, easy highway access, and iconic world class destination with great amenities. Enjoy endless groomed trails and fresh mountain air as you glide along some of the most enchanting ski trails in North America. With record snow levels in recent years, improved signage and a season starting earlier than any North American region, Lake Louise is the ultimate cross country skiing destination. Or, come during the summer to hike to the tea houses and other iconic destinations right from the hotel doorstep.

Call 1-800-441-1414 and ask for your preferred 10% off Best Available Rate with your Cross Country Canada Membership or visit www.fairmont.com and enter promo code N3CS.

Petter Northug Extends Partnership with Alpina

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September 14, 2011 – Norwegian Petter Northug, the best skier in this year’s World Championships in Oslo, extended his contract with Alpina. Petter Northug, who won three gold and two silver medals at the Oslo 2011 World Championships and is the holder of four Olympic medals from Vancouver 2010, has extended his contract with the Slovenian company through May 2014.

With permanent investments in development, Alpina has become one of the most important manufacturers of Cross-Country boots and today reaches one third of the market share in the segment of XC boots. Alpina is proud that one of the best and most popular athletes in the Cross-Country Skiing world continues to use its shoes for his future challenges. Furthermore Alpina also believes this will help to consolidate the Alpina brand all over the world.