October 05, 2017 (Ottawa, ON) – The Senior Coordinator, Digital Media Content is a key member of the Communications and Marketing Team who engages the community and builds the CPC brand through a compelling storytelling and cohesive digital presence. This Senior Coordinator executes an integrated content strategy across channels to maximize the profile, recognition and approval of Paralympic Sport across Canada.
The Senior Coordinator, Digital Media Content maintains a captivating, up-to-date, accessible digital platforms (including CPC website and mobile application) and responds to web inquiries, as well as develops and maintains a presence using social networking and other digital content strategies. The Senior Coordinator, Digital Media Content blends a passion for digital media, technology, with strong storytelling.
Primary Responsibilities:
- Working with the Communications and Brand team, implement a comprehensive and integrated Website and Social Media content plan
- Coordinate the creation of digital media content (including text, video), as well as solicit and review content for accuracy, relevance and timeliness
- Coordinate responses to inquiries received through CPC’s digital media platforms
- Support the development and maintenance of website, mobile and other digital tools for CPC
- Develop, maintain and tracks CPC presence on social networking sites (e.g. Facebook, Twitter, YouTube)
- Supports Manager in identifying and overseeing contractor (photographers, videographers, editors) deliverables as well as maintaining ongoing relationships
- Monitor and evaluate effectiveness of digital communications & marketing (e.g. community sentiment)
- Research and support new initiatives and technology (e.g. trends in social networking, mobile channels, email distribution/marketing, online communities, forums, blogs)
- Supports CPC corporate and government partners in generating brand aligned content on respective digital platforms
Education
Related post-secondary education with a communications specialization, e.g. new media/websites, marketing, photo/video journalism, or equivalent experience with a sport or not-for-profit organization
Knowledge and Skills
- Knowledge and demonstrated skills in the areas of:
- Website & content management
- Social media campaigns
- Digital content
- Brand & co-brand executions
- Website and database development
- Graphic design
- Photography and Videography
- Excellent editing and presentation skills, in both official languages
- Skills in office applications for email, project planning & tracking, design software, video software, word processing, and presentation development.
- Knowledge of usability issues (e.g. visually impaired users)
- Demonstrated ability to work effectively and collaboratively with both internal and external colleagues (e.g. CPC peers & superiors, vendors, sub-contractors)
- Knowledge of the sport system considered an asset
Experience
- Minimum of 3 years previous experience in digital media, website and content management (including multimedia elements)
- Proven experience developing and implementing a social media campaign and digital marketing strategies
- Experience working with CMS, Video & photo content production tools considered an asset
- Experience working with sport or not-for-profit sport organizations considered an asset
Application Deadline: Oct. 6, 2017
Submit application: hr@paralympic.ca