May 04, 2012 (Canmore, AB) – Canada’s cross-country ski athletes have fueled up in their drive to the podium this spring, thanks to a new official supplier of sport nutrition products, Cross Country Canada announced on Friday.

Eload, a Canadian-based company who is a leader in the athlete world for their physiological electrolyte profiles, high glycemic indices, high gastrointestinal tolerability, light flavours and low sweetness levels, hasjoined Cross Country Canada’s supplier pool with its commitment to distribute sport nutrition prodcuts to the National Ski Team over the next year.

“Cross-country skiing is a demanding endurance sport which challenges athletes to maintain proper fluid and electrolyte balance in order to achieve maximum performance,” said Tom Holland, high-performance director, Cross Country Canada. “Having access to the proper nutritional products for training and competition is critical for optimal performance.”

Eload will supply the National Ski Team with a full range of requested product, and will provide product sampling and demo opportunities at Cross Country Canada organized events including NorAm, Canada Cup and Haywood SkiNational Championship races.

“Being a Canadian company we are thrilled to have been chosen to fuel Canada’s best athletes in the sport of cross-country skiing.  eload sport nutrition will provide these athletes with the most efficient science based fuel for their performing bodies,” said Sharon Ellis of eload Sport Nutrition.  “The product line is FREE FROM artificial colors, artificial flavours, artificial preservatives and resistant starches.

All products are formulated by our medical director and leading sport medicine physician Dr. Douglas Stoddard. The product range has proven the test of time and has been used to fuel multiple Olympic and World Championship gold medal performances in a variety of sports.”

For more information on eload, please visit HERE.