December 17, 2015 – While not yet officially announced, SnowSports Industries America (SIA) Snow Show, the annual winter sports trade show that usually takes place in late January – this season Jan. 28-Feb. 2, 2016 – will be scheduled nearly two months earlier in the future. Starting in 2017 it move to December, to better align with the industry’s buying season, reports SportsOneSource Media.

According to the article, the venue will stay the same at the Colorado Convention Center in Denver, CO. The scheduled dates for the 2017 show are Dec. 5-7. Read the full article here.